The campaign was run reaching out to a readership of over 8 million citizens (cumulative reach of all media partners engaged in the initiative), in ten European countries (Austria, Belgium, France, Germany, Ireland, Italy, Luxembourg, Poland, Portugal, Spain), and in seven languages (English, French, German, Italian, Polish, Portuguese and Spanish). The campaign saw the participation of nearly 60 000 Europeans and nearly 18 000 responses to the survey.



In 2017 REIsearch’s work has focused on how Europeans would like to see the Internet evolve in the next ten years. On the 18th of April, the second REIsearch’s citizen engagement and media campaign was launched, with dedicated articles published both on the paper and online editions of Atomium media partners, including Der Standard, El País, Frankfurter Allgemeine Zeitung, La Libre Belgique, Gazeta Wyborcza, Luxemburger Wort, Público and Sole24ore. Elsevier and the European Commission’s DG Connect facilitate the engagement of researchers. The initiative was also featured on The Guardian and Politico.
For three weeks, a different subtopic was introduced each week. The online articles contained a link to a questionnaire centred on the topic of the week, which is accessible for the entire week.
Some of the most important international and European organisations operating in the digital sector (Tallinn University of Technology, Oxford University, Vrije Universiteit Brussel, University of Twente, University of Milan, University of Barcelona, Warsaw University, Berkman Center for Internet & Society at Harvard Law School, WeMake, OpenWear, SURFnet, IETF, IAB and Digital Catapult), together with relevant Directorates-General of the European Commission, have cooperated to write the back-ground materials and questions polled on-line.
The answers collected has been analysed in a dedicated report, and discussed with key representatives of the academic, business and policy world during the Next Generation Internet Summit, which was held at the European Parliament on the 6th and 7th of June 2017, with the objective of providing policy makers across Europe with useful and significant insight, expertise, and data on key issues to ensure that the internet of the future reflects the European values of fairness, respect for human dignity and human rights, freedom, democracy, equality and the rule of law.